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America's New Business Plan

Entrepreneurs are on the front lines to rebuild our economy.

In 2021, America has the opportunity to transform itself by strengthening policies that address racial inequality, narrow the gap between rich and poor, and raise the economic status of historically marginalized communities.

Now is the time for America to ensure that the best and boldest ideas for supporting entrepreneurship are discussed, debated, and acted on.

The Coalition

Start Us Up Resources

WATCH: Rebuilding a More Inclusive Economy

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America’s New Business Plan

We have a bipartisan plan for policymakers that is focused on creating new jobs and rebuilding an equitable economy that works for everyone.

So what do new business owners need?

Access to Opportunity

A Level Playing Field Without Red Tape

Access to Funding

The Right Kind of Capital Everywhere

Access to Knowledge

The Know-How to Start a Business

Access to Support

The Ability for All to Take Risks

Learn more

The Start Us Up Coalition

Organizations around the country are working hard to eliminate barriers to starting a new business.

Meet our coalition members.

  • Association for Enterprise Opportunity (AEO) logo
  • Bunker Labs logo
  • Center for American Entrepreneurship logo
  • Coastal Enterprises, Inc.
  • Day One Project logo
  • digitalundivided logo
  • Economic Innovation Group logo
  • Ewing Marion Kauffman Foundation logo
  • Institute for Justice
  • Institute for Local Self-Reliance logo
  • Mass Challenge
  • NC Rural Center logo
  • Prosperity Now logo
  • Right to Start
  • Small Business Majority logo
  • SSTI
See All Coalition Members

Join the Coalition

Start Us Up is a diverse coalition of organizations working to level the playing field for entrepreneurs in America. The coalition spans the entire nation and includes entrepreneurship support organizations, nonprofits, university centers, and more. Find out if you’re a good fit.

Latest from Start Us Up

  • Start Us Up logo

    Coalition Roundup: September 17, 2021

    Last year, we celebrated National Small Business Week by emphasizing that “the unifying nature of entrepreneurship must extend beyond platitudes and inspire bipartisan action from policymakers at all levels of government.” One year later, we’ve seen policymakers take key steps on everything from funding to regulations. But the need to support new and small businesses […]
    Written by Start Us Up
  • Next Missouri Logo

    Q&A: BioSTL’s Ben Johnson on how to get “unstuck” using ANBP

    In 2019, Start Us Up coalition member BioSTL spearheaded the launch of NEXT Missouri, a statewide coalition dedicated to entrepreneurship advocacy. To focus its policy efforts, the coalition created the NEXT Missouri policy platform — a roadmap for policymakers modeled after America’s New Business Plan. As we celebrate National Small Business Week, we spoke with […]
    Written by Start Us Up
  • Start Us Up logo

    Start Us Up Newsletter: Access to Knowledge

    This appeared in Start Us Up’s monthly newsletter. Sign up to stay in the loop and receive updates in real-time. Funding is often given the spotlight when framing the uneven playing field that exists for entrepreneurs today. And while addressing racial disparities in funding must remain a top priority for policymakers, other hurdles exist to building […]
    Written by Start Us Up
  • Start Us Up logo

    Amid a Wave of Entrepreneurship, Policymakers Must Mobilize Mentors

    During the pandemic, national service programs have helped local communities and economies address health, personnel, and logistical challenges associated with COVID-19. AmeriCorps members have supported the nationwide vaccine rollout and in many states have helped meet other needs, such as assisting students with virtual school, packing and distributing meals, answering calls to COVID-19 hotlines and […]
    Written by Start Us Up
  • Coalition Roundup: September 3, 2021

    Earlier this week, FastCompany published an article headlined, “America’s racial wealth gap is enormous and getting worse.” Many of the statistics cited aren’t new: “More than 40% of Black businesses shut down between February and April 2020. And 44% of Black workers say they have experienced income loss since March 2020, compared to 27% of […]
    Written by Start Us Up